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Florence Family Photographer

I’M RACHEL, A LIFESTYLE PHOTOGRAPHER BASED
IN FLORENCE, ALABAMA.

ESTABLISHED IN 2018

As a lifestyle photographer based in the Shoals area, I’ve had the privilege of working with hundreds of clients, each bringing their own unique energy, quirks, and moments to the camera. Over time, I’ve learned that the best photos happen when we let go of perfection and embrace the beautiful chaos of real life. It’s in those in-between moments—the laughter, the tears, the spontaneous hugs—that the magic truly happens.

Florence Family Photographer

IT'S MORE THAN
JUST PHOTOS,
IT'S AN EXPERIENCE

When you work with me, you’re not just hiring someone to take pictures. You’re hiring a guide, a calming presence, and someone who genuinely cares about creating meaningful memories. I’m here to make sure you feel at ease during our session, and by the time we’re finished, you’ll have a collection of photos that feel like you—real, raw, and full of personality.

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Photography is about more than just posing. It’s about capturing connections, emotions, and the everyday moments that shape your story. And in the end, it’s not just about getting beautiful images, but about having a memorable experience where you feel comfortable, seen, and heard.

 

So, whether you’re a couple wanting to capture your quiet moments at home, a family with kids that run on their own schedule, or a group that’s just looking for some fun and authentic photos, I’m here to bring your story to life. Let’s make some magic, mess and all!

 

I can't wait to work with you.

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"WE ALREADY
HAVE PLANS
TO BOOK AGAIN!"

Rachel is such a pro. She was incredibly thorough in her communication with me before our session, showed up prepared with all kinds of great ideas, and made the whole in-home newborn session so easy (and fun!) for us first-time parents. We absolutely love the photos she captured of our family, and can’t recommend her enough. We already have plans to book again!

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MY PERFECT CLIENT IS SOMEONE WHO VALUES CONNECTION OVER PERFECTION, WHO CHERISHES THE LITTLE MOMENTS THAT MAKE LIFE BEAUTIFUL. YOU'RE NOT LOOKING FOR STIFF POSES OR FLAWLESS PERFECTION. YOU WANT THE MESSY HAIR, THE TENDER HUGS, AND THE FLEETING EMOTIONS FROZEN IN TIME. YOU LOVE MEANINGFUL DETAILS, DEEP CONVERSATIONS, AND THE WAY LIGHT FEELS LIKE MAGIC. IF YOU SEE THE BEAUTY IN THE SIMPLE THINGS AND WANT YOUR STORY CAPTURED WITH AUTHENTICITY AND HEART, I'D LOVE TO CREATE WITH YOU. TOGETHER, WE WILL MAKE ART OUT OF YOUR LIFE.

 

FOLLOW MY JOURNEY ON INSTAGRAM

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